Takeaway
A brand is the way people feel about your company.
You build a brand in five steps.
Differentiate: who are...
This book will give you a plan to differentiate your brand from your competitors.
- Summary of The Brand Gap by Marty Neumeier
- Summary of Zag by Marty Neumeier
- Summary of The Genetic Lottery by Kathryn Paige Harden
- Summary of The Charisma Myth by Olivia Fox Cabane
- Summary of The Brand Flip by Marty Neumeier
- Summary of History of the Low Countries by Hans Blom and Emiel Lamberts
- Summary of The House of Islam by Ed Husain
- Summary of Intelligence: All That Matters by Stuart Ritchie
- Summary of The Body Keeps the Score by Bessel van der Kolk
- Summary of The Great History of Belgium by Patrick Weber
- Summary of How to Get Rich by Felix Dennis
- Summary of Homecoming by John Bradshaw
- Summary of True Love by Thich Nhat Hanh
- Summary of Sacred Foundations by Anna Grzymala
- Summary of Healing the Shame That Binds You by John Bradshaw
- Summary of The End of the Sacred (La Fin du Sacré) by Sylvain Durain
- Summary of The Story of Christianity by David Bentley Hart
- Summary of King, Warrior, Magician, Lover by Robert Moore and Douglas Gillette
- Summary of Efficiency by BowTiedBull
- Summary of Meeting the Shadow by Connie Zweig and Jeremiah Abrams
- Summary of Pathways to Bliss by Joseph Campbell
- Summary of Taxation: A Very Short Introduction by Stephen Smith
- Summary of A Little Tea Book by Sebastian Beckwith and Caroline Paul
- Summary of The Status Game by Will Storr
- Summary of A Billion Wicked Thoughts by Ogi Ogas and Sai Gaddam
- Summary of Wanting by Luke Burgis
- Summary of Give and Take by Adam Grant
- Summary of Dopamine Nation by Anna Lembke
- Summary of Venture Deals by Brad Feld and Jason Mendelson
- Summary of Building a StoryBrand by Donald Miller
- Summary of The 50th Law by Robert Greene and 50 Cent
- Summary of How to Be an Adult by David Richo
- Summary of On the Shortness of Life by Seneca
- Summary of No More Mr Nice Guy by Dr. Robert Glover
- Summary of The Assertiveness Workbook by Randy J. Paterson
- Summary of Accelerate by Newchip Accelerator
- Summary of $100M Offers by Alex Hormozi
- Summary of The Winner Effect by Ian H. Robertson
- Summary of Beyond Order by Jordan Peterson
- Summary of The Network State by Balaji Srinivasan
- Summary of The Magic of Thinking Big by David Schwartz
- Summary of The Tao Te Ching by Lao Tzu
- Summary of 12 Rules for Life by Jordan Peterson
- Summary of The Way of the Superior Man by David Deida
- Summary of The Inner Game of Tennis by Timothy Gallwey
- Summary of Models by Mark Manson
- Summary of Everybody Lies by Seth Stephens-Davidowitz
- Summary of Hello My Name Is Awesome by Alexandra Watkins
- Summary of Can’t Hurt Me by David Goggins
- Summary of The Gifts of Imperfection by Brené Brown
- Summary of The Changing World Order by Ray Dalio
- Summary of Your Brain on Porn by Gary Wilson
- Summary of The Big Leap by Gay Hendricks
- Summary of The Psychology of Money by Morgan Housel
- Summary of The Incerto by Nassim Taleb
- Summary of Antifragile by Nassim Taleb
- Summary of The Black Swan by Nassim Taleb
- Summary of Fooled by Randomness by Nassim Taleb
- Summary of The Dip by Seth Godin
- Summary of Doing Content Right by Steph Smith
- Summary of The Alchemist by Paulo Coelho
- Summary of Atomic Habits by James Clear
- Summary of The Four Agreements by Don Miguel Ruiz
- Summary of The 48 Laws of Power by Robert Greene
- Summary of Animal Farm by George Orwell
- Summary of Who Moved My Cheese by Spencer Johnson
- Summary of Growth Hacker Marketing by Ryan Holiday
- Summary of Psycho-Cybernetics by Maxwell Maltz
- Summary of How the Economic Machine Works by Ray Dalio
- Summary of The Last Lecture by Randy Pausch
- Summary of On Writing Well by William Zinsser
- Summary of The Millionaire Fastlane by MJ DeMarco
- Summary of The One Thing by Gary Keller
- Summary of The Tao of Charlie Munger by David Clark
- Summary of The Bed of Procrustes by Nassim Taleb
- Summary of The Slight Edge by Jeff Olson
- Summary of The Almanack of Naval Ravikant by Eric Jorgenson
- Summary of Skin in the Game by Nassim Taleb
- Summary of The Richest Man in Babylon by George S. Clason
- Summary of The 10 Pillars of Wealth by Alex Becker
- Summary of Practical Female Psychology for the Practical Man by Joseph, David, and Franco
- Summary of Positioning by Al Ries and Jack Trout
- Summary of Different by Youngme Moon
- Summary of Made to Stick by Chip and Dan Heath
- Summary of The Setup by Dan Bilzerian
- Summary of This Is Marketing by Seth Godin
- Summary of The Communist Manifesto by Karl Marx and Friedrich Engels
- Summary of Personality Isn’t Permanent by Dr. Benjamin Hardy
- Summary of Cashvertising by Drew Eric Whitman
- Summary of Brand Seduction by Daryl Weber
- Summary of The Art of War by Sun Tzu
- Summary of Delivering Happiness by Tony Hsieh
- Summary of Contagious by Jonah Berger
- Summary of Fundraising by Ryan Breslow
- Summary of The Hard Thing About Hard Things by Ben Horowitz
- Summary of Essentialism: The Disciplined Pursuit of Less by Greg McKeown
- Summary of To Sell Is Human by Daniel H. Pink
- Summary of Way of The Wolf: Straight Line Selling by Jordan Belfort
- Summary of Copywriting Secrets by Jim Edwards
- Summary of The 10X Rule by Grant Cardone
- Summary of Dating Essentials for Men by Dr. Robert Glover
- Summary of Unscripted by MJ DeMarco
- Summary of The 22 Immutable Laws of Marketing by Al Ries and Jack Trout
- Summary of Zero to One by Peter Thiel
- Summary of The Art and Business of Online Writing by Nicolas Cole
- Summary of Traction by Gabriel Weinberg and Justin Mares
- Summary of Will It Fly by Pat Flynn
- Summary of Breakthrough Advertising by Eugene Schwartz
- Video Summary: How to Speak, by Patrick Winston
- Summary of Scientific Advertising by Claude Hopkins
- Notes and Resources on SEO (Search Engine Optimization)
- Review of “Civilized to Death” by Chris Ryan
- Video Summary: The Craft of Writing Effectively, by Larry McEnerney
- Summary of Never Split the Difference by Chris Voss
- Summary of Nomad Capitalist by Andrew Henderson
- Summary of Bold by Peter Diamandis
- Summary of Charisma on Command by Charlie Houpert
- Summary of How to Market a Book by Ricardo Fayet
- Summary of The 1 Million Web Designer Guide by Anthony Rob O’Rourke
- Summary of Rework by Jason Fried and David Heinemeier Hansson
- Marketing Resources
- WordPress Universal Library Emojis
- Practical City Guide – Medellin
- Practical City Guide – Istanbul
- How to Look Good (For Men)
- How to Earn Money on Medium.com in 2024: Full Guide
- Intellectuals Database
- The Exact Steps I Have Taken to Grow My Blog to 20k Viewers/Month
- 51 European Countries Ranked From Lowest to Highest Taxes in 2024
- All 98 Non-CRS Countries in 2024 (Common Reporting Standard)
- Tax Resources
- How to Make Sound Decisions
- Newsletters Archives
- How to Become a Professional Actor in 2024 – Complete Guide
- Starlink Troubleshooting (No Active Account, Wrong IP Address, Changing Cable, etc…)
- Practical City Guide – Copenhagen
- Every Possible Marketing Channel You Can Use to Grow Your Business
- How to Network Like a Pro: 37 Strategies, Examples, Books, and Articles to Help You Get Started
- The Ultimate Article on Having More Energy and Stopping to Be Tired All the Time
- How to Remove Amazon Kindle Ebook DRM in 2024: LATEST UPDATE
- Earning $1k per Month on Medium: A Detailed Guide
- 8 Tricks That Helped My Website Reach 98/100 on Google’s Pagespeed
- Every Possible Way to Make Friends as an Adult In a New City in 2024 (Tools + Examples)
- Lessons Learned
- Books Database
- What Is Inflation and How Does It Work?
- How to Enjoy Cold Water Immersion When You Hate Cold Water
- Contrarian Immigration: Get Anything You Want (And Need) Without Competing for It
- The Complete and Definitive NoFap Guide (Benefits, Timeline, Flatline, Tracker…)
- Reading List
- The Complete Goal Setting Strategy to Realize Any of Your Dreams In 10 Years or Less
- Summary of How the Economic Machine Works by Ray Dalio
- Hack Your Way to Your First Job in 2024 (Motivation Letter, CV, Preparing the Interview + Everything Else…)
- The 14 Immutable Rules of Investing (Made Simple)
- How to Get a Blue Book Traineeship at the EU Commission (Tips, Motivation Letter, Salary, Everything…)
- How to Move to a New Country to Start a New Life (Step-by-Step Guide)
- Practical City Guide – Tallinn
- Practical City Guide – Warsaw
- Practical City Guide – Brussels
- Practical City Guide – Riga
- Practical City Guide – Vilnius
- 150+ Inspirational and Funny Quotes to Read When You’re Down or Depressed
- Living, Learning, and Traveling Resources
- Nutrition, Gym, and Health Resources
- Self-development, Psychology, and Relationships Resources
- Money Resources
- Finance, Economics, and Crypto Resources
- Why I Eat a Carnivore Diet – And Why You Shouldn’t…or Should You?
- Writing Resources
- Worldwide Butchery Directory: How and Where to Buy Cheap, Local, and Delicious Meat
- Notes and Resources on SEO (Search Engine Optimization)
- Is Going to University Worth It in 2024? The Definitive Answer
- The Ultimate Travel Packing List to Never Forget Anything Ever Again
- How to Study for Free and Get Massively Ahead in Life
- How to Find Accommodation in Any City in the World When You Don’t Know Anyone (Checklist)
- How to Write a Bachelor/Master Thesis in Social Sciences (Step-by-Step + Examples)
- 8 Actual Strategies to Get Rid of Your Impostor Syndrome
- Achieve Explosive Growth With These 7 Mindset Shifts
- 45 Ways to Decrease Tinnitus (Carnivore Diet, Sauna, Psylocibin…)
- A Clash of Two Systems by Nassim Taleb
- Yes, You Should Get Married
- I Calculated Paul Graham’s Net Worth
- How to Look Good (For Men)
- The Dechristianization of the West, or the Comeback of Sacrifice
- 7 Concepts Explaining Why You Are Who You Are and Why You Do What You Do
- How to Earn Money on Medium.com in 2024: Full Guide
- These 7 Countries Have an E-Residency Program
- Why How You Do One Thing Is How You Do Everything
- 4 Things Atomic Habits Didn’t Get Right
- The Exact Steps I Have Taken to Grow My Blog to 20k Viewers/Month
- The Making of Simps
- 2 Hours of Hypnosis Helped More Than 2.5 Years of Therapy
- How Jordan Peterson Made $89,379,668 With 11 Income Streams
- Where the Fear of Commitment *Really* Comes From
- These 5 Medium Articles Made Me $4 847.97
- Introducing “Progradiction”: the Addiction to Progress
- How to Solve Constipation on a Carnivore Diet
- 51 European Countries Ranked From Lowest to Highest Taxes in 2024
- All 98 Non-CRS Countries in 2024 (Common Reporting Standard)
- Newsletters Archives
- Andrew Tate’s Complete Biography (Net Worth, Height, Quotes, Islam…)
- Starlink Troubleshooting (No Active Account, Wrong IP Address, Changing Cable, etc…)
- Course Summary of BowtiedCocoon’s Zero to $100k: Landing Any Tech Sales Role
- How to Remove Paywalls to Read News Articles
- Every Possible Marketing Channel You Can Use to Grow Your Business
- Andrew Tate, Jordan Peterson, and the Rise of Masculinity
- The Mental and Cultural Divisions of Europe
- Jordan Peterson Is Wrong About Marriage
- 8 Tricks That Helped My Website Reach 98/100 on Google’s Pagespeed
- Five Mistakes Jordan Peterson Made in 12 Rules for Life
- All of David Goggins’ Mental Shifts to Reach Full Potential
- How Expats and International Students Created a Mega Real-Estate Crisis in Europe
- Why I Quit My $1.2 Million Engineering Job to Start My Own Business at 24 Years-Old
- What Is Inflation and How Does It Work?
- Summary of The Incerto by Nassim Taleb
- The FIRE Movement Is One of the Saddest Things on the Internet
- How to Enjoy Cold Water Immersion When You Hate Cold Water
- Contrarian Immigration: Get Anything You Want (And Need) Without Competing for It
- Always Avoid the Mainstream
- What Living in 8 Different Countries Taught Me About Culture and Identity
- I Failed the Carnivore Diet. Here’s Why.
- The Complete and Definitive NoFap Guide (Benefits, Timeline, Flatline, Tracker…)
- The Top 14 Ayn Rand Quotes
- I Am Drinking Again. Here’s Why.
- The Complete Goal Setting Strategy to Realize Any of Your Dreams In 10 Years or Less
- Aphorisms You Should Know
- Billionaires Principles
- Hack Your Way to Your First Job in 2024 (Motivation Letter, CV, Preparing the Interview + Everything Else…)
- The 14 Immutable Rules of Investing (Made Simple)
- The Rise and Fall of Couchsurfing
- The Insidious Effects of Competition and How to Escape It
- How to Get a Blue Book Traineeship at the EU Commission (Tips, Motivation Letter, Salary, Everything…)
- Does Universal Basic Income Make Sense Economically?
- 4 Takeaways From Dan Bilzerian’s Autobiography “The Setup”
- I Read Klaus Schwab’s “The Great Reset” So You Don’t Have To
- My Degree Didn’t Raise My Value in the Job Market — It Decreased It
- Guns, Girls, and Money: 5 Lessons From The Life of French Arms Dealer Bernard Cheynel
- 5 Powerful Life Lessons From Atlas Shrugged
- 12 Legit Ways to Find a Business Idea
- What My Twelve-Year Career as an Actor Taught me About Competing Against Others
- 150+ Inspirational and Funny Quotes to Read When You’re Down or Depressed
- Why I Eat a Carnivore Diet – And Why You Shouldn’t…or Should You?
- Is Going to University Worth It in 2024? The Definitive Answer
- The Dangers of Moderation
- A Simple Guide to the Meaning of Life
- What Is Money, How It Works, and Why We Need It
- Achieve Explosive Growth With These 7 Mindset Shifts
- Escape Competition Forever
- What Sets Apart the Rich From the Rest – And How You Can Become Like Them
- The One Lesson Copywriting Taught Me That Changed My Life – and How It Could Change Yours
- What I Learned When I Walked 69 km in Two Days Without Any Training
- What an Old Phone Repairman Taught Me About Flawless Marketing
- 18 Science-Backed Reasons to Not Get Married – And What to Do Instead
- How Tinder Is Destroying the Dating Market – and How You Can Profit From It
- Turn Your Life Around Immediately With These 6 Books
- #bonus: How Sam Bankman-Fried Generated the Biggest and Fastest Fortune in History
- #20 Johann Graf Biography: How an Austrian Butcher Became a Casino Billionaire
- #19 Yoshiko Shinohara Biography: How a Japanese Secretary Built an HR Empire
- #18 Kuam Kan Hon Biography: How a Malaysian High School Dropout Made Billions Selling Gloves
- #17 John de Mol, the Man Who Entertains the Planet
- #16 How Torstein Hagen Founded a Cruise Company at 54 Years Old
- #15 How Tony Tan Caktiong Scaled Jollibee to 5800 restaurants
- #14 How Tomasz Biernacki Built 1600 Supermarkets in 20 Years
- #13 How José Neves Built Farfetch, the Amazon of Luxury
- #12 How Daniel Dines Created a Multi-Billion Tech Company in Romania
- #11 Radovan Vitek Biography: The Billionaire That Owns Prague
- #10 How Guillaume Pousaz Built a Tech Company Without Knowing How to Code
- #9 Terry Gou (Guo Taiming) Biography: The Man With 1.2 Million Employees
- #8 Leonardo Del Vecchio Biography: The Man That Makes Glasses for the Entire World
- #7 How Hamdi Ulukaya Founded the Multi-Billion Dollar Yogurt Brand Chobani
- #6 How Nguyen Thi Phuong Thao Became Vietnam’s Only Female Billionaire
- #5 How Accountant Peter Gilgan Became the Biggest House Builder in North America
- #4 Reinhold Würth Biography: Growing and Scaling a Screw Shop to a 80 000 Employees Company
- #3 Goh Cheng Liang Biography: From Selling Fishing Nets to a Multi-Billion Dollar Paint Company
- #2 How English Teacher Tatyana Bakalchuk Built Wildberries, the Amazon of Russia
- #1 Qin Yinglin and his Billion Dollar Pigs